A Healthy Guide to Makeup Expiration Dates

A Healthy Guide to Makeup Expiration Dates

A lot of client’s ask me, “when does makeup expire?” This is a tricky one because the majority of makeup doesn’t come with an expiry date on the container. So here are a few general rules to follow regarding expiry dates to help you + your makeup bag stay healthy + beautiful! PS: don’t miss the “secret” label that’s often overlooked mentioned at the very end of this blog.



3 Months.

When mascara dries out or gets clumpy, it becomes a breeding ground for bacteria, says optometrist Jennifer Giermek of N.Y.C.'s Naked Eye Optical.

Primer + foundation:

12-24 months. 

Nail polish:

1-2 years.

Heat and direct sunlight will make your polish separate and become discolored faster, so store your lacquers upright in a cool, dry place. -Byrdie 

Natural products:

3-6 months.

Think of your natural, preservative-free cosmetics as food, Greenberg says. “If you keep them in your refrigerator they’ll last a little longer, but the natural stuff is going to go way quicker”. Jamie Greenberg, celebrity makeup artist. 


Eye Shadow

3-6 months.

Powder shadows should be replaced often since they’re used around your eyes.


Liquid or gel: 3 months. Pencil: 2 years.

Pencil eyeliners last longer when sharpened regularly.


1 year.

Stop pumping your lipgloss, immediately. This forces air into the tube, which dries out your beloved product and facilitates bacterial contamination. Instead, slowly move the wand in a circular motion whilst in the tube for full coverage. -Cosmopolitan


2 years.

Powder blushes will be the longest lasting color cosmetic in your makeup bag!


PRO TIP: look for the PAO label.

The US currently doesn't require cosmetics to have an expiration date by law but some bottles do have a PAO (or "Period After Opening") symbol, which includes the number of months a product is safe to use after it has been unsealed.


So, any surprises? Did you know about the PAO label?

Leave us a comment below!

Thank you Annie Spratt for the use of these beautiful photos.

Harmonize Your Holiday Home Soiree

As October comes to an end, celebration season kicks into full swing. We partnered
with our friend Melissa Diner, of The Copper Key Catering + Events, on four, simple, event planning tips for your next holiday home soiree. Cheers!

1. Use an alcohol calculator based on the number of guests you anticipate.  Decide if you want to serve beer + wine or full bar. If full bar, having someone tend to it can really alleviate some pressure. To keep it simple, have one or two specialty mixers and let guests pick their spirit, in addition to beer, wine + sparkling. I hate to run out so over order and then use the remaining bottles for holiday gifts.

Drink Calculator (@bevmo_co)

2. Invest in multi use platters. They don’t have to be expensive. You can find some amazing serving ware at Home Goods or a thrift store, but having proper plating and serving utensils for your spread will make you feel like an adult. When menu planning + writing your grocery list take a moment to envision what you need to serve each item including drinks. 

3. Put a flower on it. Whether that means topping off a couple glasses of sparking rose for a welcome drink or putting the finishing touch on a winter salad or appetizer plate for some color, you will look like a pro with this simple touch. If you can’t find edible flowers, don’t stress just pick up a bouquet and in addition to putting in vase or small bottles, place a few in between the platters to dress up display.

Current inspiration: @loriastern  

 We found this image  here.

We found this image here.

4. Eliminate waste by sending guests home with left overs in recyclable, compostable disposables or reusable tupperware. If you have a large party there are companies that will come + pick up leftovers + bring them to a local shelter. Lastly, avoid single use plastic. At minimum swap plastic straws for paper or better yet buy some aluminum ones for smaller gatherings. For larger gatherings, consider renting glassware or purchasing multi-use stemless wine glasses from Ikea.

Our favorite eco friendly straws:

Stainless Steel Straws: https://amzn.to/2Cpm0iI

Clear Glass Straws: https://amzn.to/2CqoA7W

Birchwood Paper Straws: https://amzn.to/2Cs5oGT

Contact @twicenewfoundation for bulk food surplus or leftover pick + delivery. If you don’t have containers just let them know + they will bring them for you to transport.

Have a secret for stress free celebrations? Comment below or Instagram post here.

Melissa Diner is a event planner based in Los Angeles, CA. She currently consults for The Copper Key Catering & Events, and with them will be producing all food programming at Summit Series LA November 2-4, 2018. If you need help with anything from shopping list organization to full service event production and catering you can reach her at melissa@thecopperkey.net

IG: @melissadiner 

IG: @thecopperkeyca

Haven is a boutique home organizing company based in San Francisco, CA also servicing Los Angeles, CA. Follow us for free tips!

IG: @havenhome.la

W: www.havenhome.la